- Description
This unit offers an intensive ‘mainstream’ economic principles critical to a business person’s understanding of the fundamental economic problems of the firm and the society in which that firm operates from. This subject provides an opportunity to study a mix of both business and economics necessary for a career in business. A strong grounding in economic theories and applications will offer us tools of analysis, which can then be applied to business related modules. You will learn the process of strategic analysis driven by big data and time series techniques, pricing, company organization and structure, competitive advantage and innovation.
Credit Value: 4
Mode of Delivery: Blended
Mode of Assessment: Assignments
Delivery Timeline: Modular basis
