Understanding Tourist Behavior in the Era of Uncertainty
Knowledge of tourist behavior plays an important role in tourism planning and marketing activities for tourism business managers. It analyzes the role of tourist consumer behavior and tourist typologies in globalization era. In addition, discussions on how knowledge of tourist behavior can be useful in developing, promoting and selling tourism products in an era of […]
Knowledge of tourist behavior plays an important role in tourism planning and marketing activities for tourism business managers. It analyzes the role of tourist consumer behavior and tourist typologies in globalization era. In addition, discussions on how knowledge of tourist behavior can be useful in developing, promoting and selling tourism products in an era of uncertainty.
Level of Programme: Degree level
Credit Value: 1
Mode of Delivery: Online
Mode of Assessment: Assessments via quizzes/ MCQ, and assignments
Delivery Timeline: NA
Credit Transfer: Part of Hospitality Management / Tourism Management Programme
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